ZoomInfo also ensures high quality data because their rosters are maintained by a machine learning and artificial intelligence engine that pulls from millions of unique sources. This allowed it to maintain the same level of high precision data in many industries. How does ZoomInfo deliver such high-quality data? The company started out building its data in niche markets, ensuring it was up to date and complete, and then moved over to more and more markets as it grew.

Now you can ensure that that list only receives correspondence relating to that service and higher conversions are achieved because you are messaging a lead with content directly tied to something they are interested in. ZoomInfo will then generate a list of only prospects that have searched for, or shown interest online in IT services. When generating your list, you can indicate the title and location of prospects you want to target and then add intent criteria: for example: “IT Services”. How does that work? Say for example you sell IT services. What’s more the tool also enables you to generate lead lists by intent data which enables you to create highly customized sales campaigns. This means you get names, titles, cellphone numbers, email addresses – with significant accuracy. So accurate in fact that they guarantee that they deliver data that is 95% accurate. The firm specializes in providing contact information for business-to-business leads with highly accurate data. This tool is primarily for businesses who target leads in a business-to-business environment and is revolutionizing how businesses operate globally. ZoomInfo Technologies has blasted its way onto the scene with their must-have tool ZoomInfo. Instead, they are working from their cellphones which are less readily available. The pandemic and work from home phenomenon has made this even more challenging as many people are not available in their offices to answer a call.

This means obtaining an accurate email address and telephone number for prospects. One of the biggest challenges organizations encounter today is how to generate quality leads.

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